Apple’s critics have been frustrated with the company lately, blasting it for failing to come out with any innovative products since the death of founder Steve Jobs. But a recent feature story by Entrepreneur provides evidence that the criticism might be misplaced. As stated by the story, Boston Consulting Group recently ranked Apple first on its annual list of the most innovative companies. This is the ninth straight year that Apple has nabbed this honor.
A competitive world?
Apple’s rivals are no slouches, either, in terms of innovation. According to Boston Consulting’s list, Samsung, arguably Apple’s biggest competitor these days, ranked second on the list. That’s up from 26th just last year, according to the Entrepreneur story. And Google is a solid third on the list.
It’s a tech world
Samsung, Apple and Google, of course, aren’t the only tech firms that earned top spots on Boston Consulting’s list this year. And that’s not unusual: Tech companies tend to dominate the innovation list. This year, for example, Microsoft grabbed the fourth spot while IBM pulled in a strong sixth-place ranking. Amazon was right behind at number seven, while Sony landed the 11th spot.
The list is an significant one. As Entrepreneur notes in its story, the cliché “innovate or die” is a cliché for a reason: It’s true. The United States operates in an information economy. Companies that aren’t continuously reinventing themselves and offering innovative new products will find it hard to succeed these days.